brandon roper, vp sales & solutions, nasgw

With this episode, HeadHunters NW Podcast launches its inaugural panel discussion, marking a significant milestone after more than a year of development. This first-of-its-kind episode brings together three distinguished Chief Marketing Officers to examine the transformative role of artificial intelligence in modern marketing practices and its implications for the future of the profession.

In this episode of HeadHunters NW podcast, Shaylene and guest Brandon Roper, Vice President of Sales and Solutions for NASGW (National Association of Sporting Goods Wholesalers), talk about the upcoming NASGW show and the significant value it brings to the sporting goods and shooting sports industry. Brandon shares his 20 years of experience and the various roles he's held, emphasizing his comprehensive industry knowledge. He introduces the latest innovations from NASGW - the enhanced Scope 2.0 data analytics tool and the new VAULT program, designed to streamline data and content distribution for manufacturers, distributors, and retailers. The discussion highlights how these tools will save time, reduce costs, and improve overall industry efficiency. Brandon also speaks about the collaborative efforts between NASGW and other trade associations, underscoring the commitment to strengthening the industry as a whole.